A wristwatch says a lot about its wearer. It is a subtle accessory that becomes part of the wearer’s identity. With hundreds of years of history behind each brand, there is an ethos and style to match any individual in the world. Whether it be for technology, style, or philanthropic reasons, a host of celebrities have become brand ambassadors to sport their favourite timepieces.
Awristwatch says a lot about its wearer. It is a subtle accessory that becomes part of the wearer’s identity. With hundreds of years of history behind each brand, there is an ethos and style to match any individual in the world. Whether it be for technology, style, or philanthropic reasons, a host of celebrities have become
Being a ‘friend of the brand’ turns a celebrity into a
Tell us about your relationship with TAG Heuer.
Coming together with TAG Heuer was important for me on a couple of levels. It was a brand I really
How does that work?
Well, we came together to design limited editions of the TAG Heuer Aquaracer 500M – again, that
How did TAG achieve that?
Everything from improving inefficient lighting systems to reducing wastage on steel. That’s why it has been such an exciting project because it was always about more than designing a watch.
But the watch is a standout part
Absolutely. I love the contrast the steel offers, both to the rubber of the strap and the brilliant blue colouring. It’s a wristwatch
You’ve worn a number of different wristwatches over the years in films – the TAG Heuer Carrera Calibre, a Breitling Avenger Chrono, and many more besides. Do you have a favourite?
My favourite is always the one I have on!
TAG Heuer was established in 1860 and you’ve been with the team since 2012. Are we looking at longevity?
I have been a fan of the TAG Heuer brand for many years. The Link Lady watch is wonderful – so beautiful,
Can a watch speak volumes about the person who wears it?
Well, I think the Link Lady is for the confident, elegant, modern woman who sees her watch as a piece of her favourite jewellery.
I’ve heard you don’t like the suggestion it’s just a smaller version of a man’s watch?
Well, it’s true to the TAG Heuer
Okay, so tell us about your decision to put your name to some fantastic wristwatch brands over the years, particularly TAG Heuer.
Well, there is this whole accessory thing going on when it comes to fashion, and it’s really important, particularly for women. Putting my name to a brand of wristwatch was really expressing the ultimate accessory, because a good watch says so much about style and appearance and, indeed, your personality.
Which of those watches stood out for you?
I think the Diamond Fiction watch was an incredible piece of design – a watch and an item of jewellery. I’d never seen anything like it, and it’s with that kind of innovation that a
With that in mind, you were brave enough to wear a men’s watch for that Vogue photo-shoot – the Rolex Datejust. Was that a statement you were intending to make?
That was an interesting
Tell us about the variety of wristwatches you’ve sported over the years.
What is it you like about a wristwatch?
The size, the magnitude, the big stuff! I don’t like small watches; I want something that really makes a statement. I also like the fact you use different watches for different occasions. I like the way I can choose a different watch for a different setting.
Your watch drawer has courted publicity in the past…
Sure, watches are there to be worn. I choose a watch, put it on, get on with my day. I don’t like all that
You’ve worn so many different brands of wristwatch over the years in your movies. Do you have a favourite?
Wow – that’s a question. I don’t think so. I think different watches suit different movies and different eras. I used to wear a lot of Seikos, for instance, but sometimes when you switch to a certain manufacturer, you get
You’ve said in the past that kids aren’t obsessed about wristwatches like you maybe were in your youth?
That’s true – there are so many other things to occupy them… their computers, their phones. I think it’s a
Tell us about the Omega relationship.
I love Omega watches. I think a wristwatch needs to match who you are, how you feel and how you dress. If I was a pop star I might have chosen a different watch, but Omega produce beautifully crafted watches that are exactly right for what I wear and how I carry myself.
You wore the Omega De Ville Hour Vision wristwatch for the London premiere of Man of Steel, right?
Yes, it has that beautiful solidity and style, yet it’s a delicate thing as well.
A bit like Superman?
Would you ever wear an expensive watch on set?
It depends on the role. I like the versatility of a number of wristwatches – they can adapt to what
You’ve been a ‘Friend of the Brand’ for IWC Schaffhausen for some time now. Should we assume the Pilot’s Watch is your preferred timepiece?
Yes, it is! I do like the
I like the Miramar watches very much as they look like the real deal – the kind of green canvas strap –
Are you a one-brand man when it comes to wristwatches?
No, I’ve had a few different watches over the years. I think you get a feel for what you like quite quickly, but I don’t think you’ll ever just settle on one wristwatch, and nor should you. I’ve had four or five Panerai
How does a good wristwatch make you feel?
I guess it makes you feel complete. You want to show it off but at the same
Is there any rivalry between film stars in terms of what wristwatches are being worn?
Not to the extent it interrupts our work! Charley Boorman and I wore Bremont watches on our
Wristwatches strike enthusiasm for a host of celebrities. For actors, who change characters quicker than it takes for a brand to produce a new design, the wristwatch is an accessory that symbolises what they represent.
A timepiece has
Bond and Omega is a classic example as to how the watch shapes the wearer, but more importantly also as to how the wearer shapes the timepiece brand’s identity. Brands specifically target a certain type of celebrity for each model and even associate themselves with different sports. Be it TAG Heuer with motorsports, Omega with diving, or Rolex with tennis, a luxurious timepiece brand seeks a variety of sources to shape its target audience.
Types of watch models are vast and varied, catering for any style and purpose; be it a World-Time watch, perfect for travellers always switching through time zones, or a Seamaster, for anyone with a penchant for the deep water.